Pittsburgh-East Regional Catholic Elementary Schools, Inc. Director of Advancement
Position Type: Full Time/Exempt Reports To: Regional Administrator/Board of Directors
The PERCES Regional Director of Advancement is responsible for the planning, management, and implementation of marketing/Communication, activities that will advance the mission of the region and its schools. The Director of Advancement works closely with Principals, Parent-Teacher Guilds (PTG), the Regional Administrator, the PERCES Board, and specifically with the Development and Marketing Committee chairs.
Pittsburgh-East Regional Catholic Elementary Schools, Inc. operates six Catholic Elementary Schools in the City of Pittsburgh and the city’s Eastern suburbs: Divine Mercy Academy (Monroeville), Holy Family Catholic School (Plum), Mary of Nazareth Catholic School (White Oak), Sacred Heart Elementary School (Pittsburgh/Shadyside), Saint Bede School (Pittsburgh/Point Breeze) and Saint Therese of Lisieux School (Munhall).
Director of Advancement is responsible for:
Marketing
Formulating and implementing a community relations and marketing plan to promote the schools within the region.
Supporting recruitment and retention efforts at each school;
Working internally to support comprehensive marketing efforts including but not limited to open houses, marketing brochures/advertisements and social media programs/websites platforms;
Setting and implementing professional writing and design standards for school/regional communications. These include, but are not limited to:
Print publications including regional newsletter, parish bulletin, marketing materials, brochures, and direct mail pieces.
Electronic communications including website and email
Media relations including advertising in and press releases to local newspapers and media outlets to cover and promote regional/individual school events.
Identifying and developing online and emerging social media outlets and communication technologies.
Advancement
Identifying grant opportunities to support the efforts of each regional school and obtain necessary information to apply for grants and complete the application process;
Following through with all award paperwork including acknowledgements and reports;
Identifying alumni of all six schools and the legacy schools of the region;
Develop/Maintain alumni database by school/parish and engage alumni through regular communications as well as other stewardship duties; and
Identifying and engaging possible donors that support tuition assistance initiatives at each of the six schools.
Other duties as assigned
QUALIFICATIONS
Bachelor’s Degree in Marketing, Communication, or related field.
Strong communication/writing skills.
2-3 years of experience in development, marketing, or related field.
Ability to work closely with and effectively manage volunteers.
Strong commitment to the mission of Catholic Elementary School education.